Outsourced Marketing and Sales Operations Managed Services
Staff a team of sales, marketing and automation specialists to execute the day-to-day tasks of sales and marketing operations
H1: [Same Size as 2] Reliable Marketing, Sales and Revenue Operations Support
H2: Reliable Marketing, Sales and Revenue Operations Support
H3: Stop Struggling with Technology and Daily Tasks so You Can Focus on What Your Team Does Best
Empower your team to focus on strategy, design, analysis, growth, creative and the highest priority activities.
Let Gabriel Sales cost-effectively execute all the grinding day-to-day operations, repetitive tasks and consistent activities required for marketing and sales operations success.
Gabriel Sales will help you:
- Execute consistently
- Solution for scalability
- Execute with proven best practices
- Maximize your technology investment
- Improve campaign performance and increase results
- Increase insights from your data, dashboards and reports
Experienced Marketing Operations, Tech Stack and Rev Ops Support
Stop Wasting Time Struggling with Your Core Technologies & Marketing Tech Stack
Leverage Our Team of Certified Salesforce CRM, Account Engagement (Pardot) and Integration Specialists
- Email marketing campaigns
- Content management and coding
- Testing and monitoring
- Database management
- Data governance
- Data hygiene
- List creation and audience segmentation
- De-duplication
- Software updates
- Lead nurturing campaigns
- Campaign workflows
- Progressive profiling
- Triggered campaigns
- A/B split tests
- Social posting
- LinkedIn Outreach
- Lead assignments
- Lead conversions
- Salesforce optimization
- Lead scoring
- Sales alerts
- Prioritized lead lists
- ROI and campaign reporting
- Lead transition processes
- Conversion reporting
- Data Analysis
- Forecasting & dashboards
Proven and Trusted Marketing and Sales Operations Support
We maximize sales and marketing results for B2B companies of all shapes and sizes across multiple verticals.
Visit Our Library of Case Studies Now
Build a Fast, Affordable and Fully-Managed,Turnkey Team
All the Tactics, Talent and Technology Expertise You Need
We work with your organization to understand your goals and your existing capabilities and capacity. Then, we deploy blended teams of part-time to full-time resources from a wide-range of skills, specialties and certifications. With our depth of B2B expertise and experience, we can cover almost any gap required for immediate and long-term sales and marketing operations success – all at a fraction of the cost and faster than recruiting, hiring and training a team on your own.
Senior Solution Strategists/Architects and Salesforce-Certified Technologists
Executive Oversight & Senior Consultants
Responsible for overall success of your engagement. They collaborate with leadership to ensure your strategic objectives are met on time and on budget. They combine business experience and certified technical expertise to provide:
-
- Project management
- Strategic guidance
- Best practices
- Proven tactics
- Analysis and Insights
- Feature recommendations
- Continuous improvements
Certified Salesforce Administrators
Our certified Salesforce Admins help you optimize your systems to maximize your technology investments. They translate your business objectives into technical solutions with a focus on:
-
- Sales enablement
- Workflow automation
- Data governance
- Feature utilization
- Data management
- Dashboards
- Advanced reports
- End user adoption
Account Enagagement (Pardot) Specialist
Our Certified Automation Specialists are responsible for implementing, configuring, and optimizing Account Engagement (Pardot) with proven best practices that reflect your strategy and goals. This includes:
-
- Optimizing system features
- Data governance
- Automation workflows
- Nurturing workflows
- Campaign reporting
- Marketing dashboards
- Content attribution
- Lead flows/conversions
Marketing Automation & Sales Enablement Managers
This part time to full time resource takes care of the day-to-day execution of your Account Engagement campaigns and manages support staff as needed. They also manage the lead flow, data and insights in Salesforce to enable sales. Executes:
- Targeting markets
- Email copywriting
- Email editing
- Programming campaigns
- Testing and quality control
- A/B split tests
- Automation workflows
- Lead scoring models
- Lead prioritization/alerts
- Running reports
- End-user training
- End-user support
Content Management Specialists
Content managers support the management, optimization, and repurposing of content for specific campaigns and channels under the guidance of senior staff and marketing automation manager. Tasks:
- Coding email templates
- Sourcing images
- Editing images
- Producing images for social
- Optimizing images for social
- Video captioning SRT
- Video management
- Landing page builds/coding
- Blog coding
Social Media Coordinators
Our B2B social media specialists manage LinkedIn, X, Facebook & Instagram to align posting and support your automation campaigns to support additional brand awareness, lead engagement, and social conversions. Tasks:
- Calendaring posts
- Scheduled posting
- Curating content
- Optimizing messages
- LinkedIn InMails
- Metrics
Database Managers & Analysis
Your data manager ensures the integrity, quality and value of data and data flows in your marketing tech stack including Salesforce, Account Engagement, and connected systems. Resulting in higher-quality leads and accurate reports. Executes:
- Initial segmentation
- Data migration
- Quality control
- User permissions/Security
- Data governance adherence
- Cleansing/Hygiene
- De-duplication
- Systems field alignment
- Data augmentation
- Data analysis
Maximize Your Investment with Smarter and Faster Implementations, Integrations and Optimizations
After more than 200 successful implementations, we can help you leverage all the critical and advanced features Salesforce and Account Engagement (Pardot) have to offer with our systematic roadmaps.
Our blended team of front-line sales experts and seasoned marketing professionals will help you implement then optimize Salesforce and marketing automation tools with customized workflows, strategies and proven best practices. Our mature clients experience up to:
%
More Sales Ready Leads
%
More Real Sales Opportunities
%
Per Deal Revenue Increase
%
Closed Deals
Services Stack
Account Engagement (Pardot), Marketing Automation and Salesforce Training
Access our online courses or customized training to help your team learn how to leverage your systems and technology.
Outsourced Marketing & Sales Ops Managed Services
Staff marketing, sales & automation specialists to execute the day-to-day of your marketing automation and database management.
Turnkey Demand Generation and Lead Nurturing
Are you a B2B company that wants to outsource fully-managed Demand Gen start to finish? We make a full-funnel process easy and affordable.
Discrete Consulting Projects to Improve Specific Gaps in Marketing & Sales Ops and Marketing Automation
Ideal Customer Profiles & Targeting Markets
We research markets to understand your ideal target market by vertical, market size and ideal customer profile. We define who to target by industry and title. Then we provide both viability and costs estimates to targeting buyers through a variety of tactics/channels including: email marketing, social media channels, PPC and SEO marketing.
Sales Story, Value Propositions & Differentiators
We analyze your competitive landscape and define your buyer’s needs and pains. We document your value proposition and differentiators. Then we craft a compelling story with messages that map to every stage of your buyer’s journey to create urgency and understanding of how your solution will solve their problems.
Lead Nurturing & Sales Automation Content Plans
Digital first education is now a requirement for B2B buyers. After leads are generated, Gabriel Sales can help marketers take buyers deeper into the sales funnel by crafting strategies that automate the buyer’s journey, leveraging content to automate the early to mid stage sales process to make it easier for buyers to buy.
Salesforce & Marketing Automation Optimization
Our team of seasoned Certified Salesforce Admins and Automation Specialists conduct audits to pinpoint what should be fixed and what can be enhanced. Post audit we craft custom road maps to help you hit your defined goals, maximize your technology investment, improve your results, and enable sales best practice tools.
Sales Enablement, Lead Nurturing, Scoring & Alerts
We help you stay top of mind, develop leads, prioritize leads and trigger alerts so your sales team never misses a sales ready opportunity. We help you craft proven lead nurturing campaign workflows to increase the quality of your leads. We score and grade leads to ensure a seamless hand off from sales to marketing. We alert sales when buyers appear ready to buy.
Custom Dashboards, Forecasts & ROI Reports
We understand what insights, reports and dashboards are important to your sales and marketing organization. We audit your data governance, tagging, field mapping and third-party integrations to ensure you have the data you need. Then we create a custom road map of what insights, reports and dashboard are possible to help make your team smarter.
Outsourced Marketing and Sale Ops Educational Resources
ROI Case Study
Gabriel Sales Marketing Automation Ops Helps Manufacturer Increase Sales Ready Leads by Over 15X
A five-person marketing team was very skilled in brand, creative, strategy, tradeshow/event support, product marketing and inbound marketing.
The team had limited sales experience and marketing automation expertise. They expertly generated leads and great content, but had no familiarity with Salesforce or Marketing Automation platforms…
READ SUCCESS STORY >
Educational Article
Why Outsource Sales and Marketing Operations
B2B buyers now expect to be able to educate themselves digitally online across multiple channels.
Once buyers demonstrate interest, they expect marketing to continue to support their buyer’s journey with digital education. Changed needs and desires have blurred the line between marketing and sales functions….
READ MORE >
ROI Case Study
Gabriel Sales Implements Tech Stack, Manages Content, Executes Lead Nurturing Campaigns and Manages Sales Dashboards to Enable & Support Four-Person Sales Team
Company generated a large number of inbound leads not ready to immediately transact.
CEO needed three things to scale the business -visibility into daily activities of the sales team, accurate forecasts and more sales ready leads to maximize the content production investment.
READ SUCCESS STORY >
Educational Resources
B2B Buyer Trends
Watch Time – 8:00
Has your sales funnel stalled?
Are your sales reps struggling to convert leads into sales opportunities?
B2B buyers now have a new set of needs before they will engage with your Sales Development Rep. This video explains how buyers now buy and what they expect from sellers trying to win their business…
Demand Generation vs Lead Generation
Watch Time – 4:00
In this short video we discuss the difference between lead generation campaigns versus a lead nurturing and demand generation process. We then compare and contrast the impact each of process on specific stages of your sales funnel. The video concludes with a summary of the increased sales production…
The B2B Digital Sales Webinar
Watch Time – 23:00 Minutes
In Part 1 (of our 4 Part) series on the B2B Digital First Transformation we share everything you need to know to sell more effectively to the modern B2B buyer. We explain how you can take advantage of this opportunity to automate your pre-sales process with content, lead nurturing and automations technologies to meet your buyers needs and instantly improve sales funnel results.