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Sales Outsourcing Knowledge Center

Below we have compiled some B2B sales & marketing solutions and best practices for the many challenges facing sales and marketing organizations. It’s time to start winning by leveraging the new rules of sale engagement.

Gabriel Sales has been providing sales outsourcing solutions services including outsourced sales staffing, product launch support, marketing automation sales process consulting and outsourced b to b demand generation for over 15 years. Click on the video below to see how we can help to pull it all together.

How to Improve Your B to B Demand Generation

This 4:00 video frames how B2B demand generation approached in the right way can:

Give Marketing a “Sales Quota”
Maximize your Marketing Spend
Accelerate your Pipe Velocity
Close Business Faster
Increase your Inside Sales Team’s Efficiency

Also explores if an outsourced sales or outsourced demand generation partner is the right fit for your organization.

Tactics to Lift or Launch B2B Demand Generation

What is the difference between B2B demand generation vs. B2B Lead Generation? As an outsourced B to B Demand Generation and Sales Outsourcing Solutions Company we are frequently asked by customers “What is the difference between Lead Generation and Demand Generation when the goal for both is to increase revenue and drive more sales for a company?” CLICK HERE FOR THE ANSWER.

As a sales outsourcing soulutions and B2B demand generation company we have been fortunate enough to work with some tremendous innovators. Learn more about the sales best practices we have collectively discovered including: digital content tactics, how to improve targeting, marketing automation and the fastest ways to align sales and marketing for an exponential lift to your team’s production.

New Product Launch Sales and Marketing Tactics

Are your executives squeezed for bandwidth? Is sales or product development your core competency? Do investors and executives want to see closed deals and metrics they can forecast against? Do you need to get to market fast? If you are under-resourced and under pressure to close business while continuing to develop your product and service customers this section may be for you! CLICK HERE to learn more about best practices to build and execute a winning, Go-To-Market Strategy. We hope some of what we have learned providing sales outsourcing solutions for new product launches is helpful to you.

Need Help Generating Leads?

Launching a new product? Need help spreading the word and getting interest? Call us and we’ll talk about your situation and see if we can craft a strategy together and get people to find your solution.

Let Us Help

Digital Content Strategies to Give Marketing a “Sales Quota”

Does moving into content marketing seem daunting? Do you have past presentations that can be re-purposed? Is marketing not producing the lift to your pipe? Do your reps need more Sales Qualified Leads? Digital Marketing is about putting more deals in the pipe that can close, and giving your marketing team a “Sales Quota” focused on moving deals forward to close. Sales content requires that you: listen to your customers, listen to your sales reps, listen to your product specialists, create content for specific stages in the customer buying cycle and then re-purpose and repackage around a specific segments’ needs. To learn how sales driven and sales led marketing teams execute Digital Content Strategies CLICK HERE.

Sales Strategies for Tech, Software and SaaS Sales

Over the past 24 months the rules of sales engagement have changed more for B to B Technology, SaaS and Software companies than any other industry. Innovators drive early adoption. The wave of technology that has hit the market allows marketing and sales to function as a cohesive unit for the first time in history. And its all driven by the fact that your buyers digest, on average, 10.7 pieces of digital collateral prior to buying. CLICK HERE to learn some ways you can maximize your new opportunities.

Sales Strategies for the Professional Service Sale

Are your “Sellers” and “Deliverers” the same person? Is your sales complex? Does it require a bunch of education? Are you sick of the peaks and valleys in your sales pipe? Would you rather be “solutioning” and “billing” rather than selling? Professional Service firms have some unique sales challenges compared to other industries. Learn about some of the unique opportunities you now have to gain a competitive sales and marketing advantage over the competition. CLICK HERE to visit our Knowledge Center dedicated to your unique challenges!

Latest Blog Posts

eMail Deliverability – The Basics – B2B Sales Outsourcing Tip

by Carol Springer | Oct 21, 2016

Trends come and go and we are currently in a cycle where 70% of your buyers prefer to learn about a new product or solution via email with solid educational content. So generating leads with this tactic is one of the most cost effective ways to fuel the top of funnel...

Improving Email Deliverability and How an Outsourced Sales Company Can Help

by Carol Springer | Oct 19, 2016

eMail is now preferred by 70% of buyers wanting to learn about new products or services so eMail marketing is now an important feature in our Outsourced Sales and Marketing Campaigns. As part of this race to the In-Box, companies are now facing more complex challenges...

Content Tips for Supporting Your Sales Team or Your Sales Outsourcing Team

by Carol Springer | Oct 17, 2016

Your buyer now expects you to make it easy for them to buy. So Gabriel Sales now provides both Sales Outsourcing and Outsourced Marketing support for our clients, because content is required to support your sales effort. Here are some rules of thumb and best practices...

Value Prop Framework – Sales Outsourcing Tip

by Carol Springer | Oct 14, 2016

In 2014, as we shifted from pure sales outsourcing to a sales outsourcing and outsourced marketing company, we searched and found a framework that would help us to do 4 things: Continue to craft solution sales scripts to leverage inside sales rep Craft a powerful...

What To Avoid In Subject Lines to Improve eMail Results – Outsourced Sales and Marketing Tips

by Carol Springer | Oct 12, 2016

Since eMail is now preferred by 70% of buyers who want to learn about new products or services, eMail marketing is an important feature in our Integrated Outsourced Sales and Marketing Campaigns and Sales Automation Engines. Over the next couple of weeks, we will...

Things to Avoid in Email Subject Lines to Improve Outsourced Sales Results

by Glen Springer | Oct 12, 2016

Since email is now preferred by 70% of buyers who want to learn about new products or services, email marketing is an important feature in an Integrated Outsourced Sales and Marketing Campaigns and Sales Automation Engines. Over the next couple of weeks, we will...

Consulting, Sales Outsourcing, or Both?

by Carol Springer | Oct 11, 2016

Gabriel Sales is an outsourced sales and marketing organization with a turnkey launch process poised to help you build a repeatable sales engine. We help you make your sales budget to work harder and smarter. There are now many options and tactics for companies to...

Sales-Ready Lead Campaign to Cure Marketing Automation Woes

by Carol Springer | Oct 4, 2016

In one phrase: A Sales Ready Lead Campaign helps you overcome the barriers of marketing automation and produce sales-ready leads faster and with less risk. Risk 1 - Lack of an effective strategy (52%) - A Gabriel Sales’ Sales Ready Lead Campaign is designed from the...

What Is Lead Scoring and Why is it Critical?

by Carol Springer | Oct 4, 2016

What is Lead Scoring? Lead scoring provides the ability of marketing to predict based on a buyer’s digital behavior, title and function their likelihood of being a sales ready and sales qualified lead for your sales team. When B2B Marketers were surveyed in 2016 the...

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