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Sales Outsourcing Knowledge Center

Below we have compiled some B2B sales & marketing solutions and best practices for the many challenges facing sales and marketing organizations. It’s time to start winning by leveraging the new rules of sale engagement.

Gabriel Sales has been providing sales outsourcing solutions services including outsourced sales staffing, product launch support, marketing automation sales process consulting and outsourced b to b demand generation for over 15 years. Click on the video below to see how we can help to pull it all together.

How to Improve Your B to B Demand Generation

This 4:00 video frames how B2B demand generation approached in the right way can:

Give Marketing a “Sales Quota”
Maximize your Marketing Spend
Accelerate your Pipe Velocity
Close Business Faster
Increase your Inside Sales Team’s Efficiency

Also explores if an outsourced sales or outsourced demand generation partner is the right fit for your organization.

Tactics to Lift or Launch B2B Demand Generation

What is the difference between B2B demand generation vs. B2B Lead Generation? As an outsourced B to B Demand Generation and Sales Outsourcing Solutions Company we are frequently asked by customers “What is the difference between Lead Generation and Demand Generation when the goal for both is to increase revenue and drive more sales for a company?” CLICK HERE FOR THE ANSWER.

As a sales outsourcing soulutions and B2B demand generation company we have been fortunate enough to work with some tremendous innovators. Learn more about the sales best practices we have collectively discovered including: digital content tactics, how to improve targeting, marketing automation and the fastest ways to align sales and marketing for an exponential lift to your team’s production.

New Product Launch Sales and Marketing Tactics

Are your executives squeezed for bandwidth? Is sales or product development your core competency? Do investors and executives want to see closed deals and metrics they can forecast against? Do you need to get to market fast? If you are under-resourced and under pressure to close business while continuing to develop your product and service customers this section may be for you! CLICK HERE to learn more about best practices to build and execute a winning, Go-To-Market Strategy. We hope some of what we have learned providing sales outsourcing solutions for new product launches is helpful to you.

Need Help Generating Leads?

Launching a new product? Need help spreading the word and getting interest? Call us and we’ll talk about your situation and see if we can craft a strategy together and get people to find your solution.

Let Us Help

Digital Content Strategies to Give Marketing a “Sales Quota”

Does moving into content marketing seem daunting? Do you have past presentations that can be re-purposed? Is marketing not producing the lift to your pipe? Do your reps need more Sales Qualified Leads? Digital Marketing is about putting more deals in the pipe that can close, and giving your marketing team a “Sales Quota” focused on moving deals forward to close. Sales content requires that you: listen to your customers, listen to your sales reps, listen to your product specialists, create content for specific stages in the customer buying cycle and then re-purpose and repackage around a specific segments’ needs. To learn how sales driven and sales led marketing teams execute Digital Content Strategies CLICK HERE.

Sales Strategies for Tech, Software and SaaS Sales

Over the past 24 months the rules of sales engagement have changed more for B to B Technology, SaaS and Software companies than any other industry. Innovators drive early adoption. The wave of technology that has hit the market allows marketing and sales to function as a cohesive unit for the first time in history. And its all driven by the fact that your buyers digest, on average, 10.7 pieces of digital collateral prior to buying. CLICK HERE to learn some ways you can maximize your new opportunities.

Sales Strategies for the Professional Service Sale

Are your “Sellers” and “Deliverers” the same person? Is your sales complex? Does it require a bunch of education? Are you sick of the peaks and valleys in your sales pipe? Would you rather be “solutioning” and “billing” rather than selling? Professional Service firms have some unique sales challenges compared to other industries. Learn about some of the unique opportunities you now have to gain a competitive sales and marketing advantage over the competition. CLICK HERE to visit our Knowledge Center dedicated to your unique challenges!

Latest Blog Posts

The Unique Challenges of Professional Services Sales

by Glen Springer | Dec 30, 2015

The world of professional services sales is changing rapidly. Changing with it are the challenges faced by the members of your team. This blog will talk about several challenges and the opportunity they present in selling professional services to clients in today’s...

Sales Story: What Makes it Effective and Why is it Beneficial

by Glen Springer | Dec 23, 2015

A sales story not only is a tool to guide your prospects through the buying process but it is also a tool to keep your sales and marketing team aligned. This infographic outlines 4 simple steps to make a sales story effective and the 3 main reasons it is beneficial....

I am Considering Outsourcing Sales and Marketing: 5 Final Considerations

by Glen Springer | Dec 16, 2015

Outsourcing sales and marketing is not “one size fits all” engagement. Because of the dynamic and involved nature of sales and marketing execution, it is important that you identify what gaps you are looking to fill within your current processes before looking to an...

Is My Company a Good Fit to Outsource Sales & Marketing?

by Glen Springer | Dec 9, 2015

It is becoming more and more a commonplace business practice to outsource sales and marketing. However, with so many solution providers out there and the high level of complexity involved with outsourcing sales and marketing, it’s important to have a high level of...

Should I Outsource Sales and Marketing?

by Glen Springer | Dec 2, 2015

Over the past 10 years over a dozen of our virtual sales and marketing engagements have been supporting the sophisticated sales efforts of call centers, business process outsourcers and knowledge process outsourcers. This has been invaluable in helping us learn how to...

Marketing Automation Can Help Your B2B Demand Generation Marketing and Your Sales Team

by Glen Springer | Nov 11, 2015

This is a guide to five ways that marketing automation and sales technology can quickly shift your internal culture and help your sales team be more effective, and most importantly, win more deals. The five avenues through which adoption of marketing technology and...

What Your B2B Sales Approach and B2B Marketing Culture Need to Look Like

by Glen Springer | Oct 28, 2015

In the first blog of this series we outlined how the buying process has changed dramatically over the past several years. The Buyer, not the Seller, now controls the entire purchase process as B2B sales are shifting to consumer based. We also discussed what it is you...

Digital Demand Center Operations Center Overview

by Glen Springer | Oct 27, 2015

Click the video below to get a sneak peak of the Digital Demand Operations Center where you can score leads for more accurate targeting. <div class="wistia_responsive_padding" style="padding:56.25% 0 0 0;position:relative;"><div...

Buyers Control the Sales Process: Increase B2B Sales Volume and Revenue

by Glen Springer | Oct 21, 2015

This is the first blog in a five part series discussing how to increase B2B sales volume and how you can adjust your B2B lead generation, demand generation, and sales tactics to potentially double your revenue growth in the next 18 months. This series discusses...

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