Grow Sales with Video Content and Sales Automation
Cost Effective Video Content Production and Marketing Automation Allows You to Automate Parts of Your Sales Process to Save You Time and Money After a Lead Has Been Generated
One of the largest growth struggles for many SMBs is finding talent at the right price to develop opportunities and to close business. This is especially true when the sale requires:
- Demonstrating thought leader
- Demonstrating the product
- Are critical to building trust
This early stage education costs time and resources. Fortunately Buyers now prefer leveraging content early in their buying process.
Buyers now expect you to provide that content and 75% of these buyers now prefer video over reading text.
- Video has become the preferred way most users consume content. Where both video and text are available on the same page, 72% of people would rather use video to learn about a product or service (Hubspot)
- Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text. (Popvideo)
- 95% of buyers watch an explainer video or demo video first to learn more about a product or service (Content Marketing Institute)
- 97% of buyers say video has helped increase their understanding of of a product or service (Forbes)
This creates a huge opportunity for sellers to replicate the repeatable parts of their sales process with video:
- Explainer videos
- Video Testimonials
- Demo Videos
- Educational Webcasts
Seller can then use their automation system
- To share that video through their automation system
- Score the engagement with that video so sales knows when the buyer is ready to buy
This process:
- Lower your costs of sales
- Speeds up your sales cycle
- Increases your average revenue per deal
About Gabriel Sales
Gabriel Sales specializes in helping SMBs and Startups grow business with modern sales and marketing operations. Our team can augment gaps in your existing sales and marketing operations or we can be leveraged for full service campaigns that include:
- Integrated Sales and Marketing Strategies
- Database Research and Targeting
- Content Production
- Automation and CRM Systems Best Practices
- Systems Implementation
- Inbound Lead Generation
- Outbound Lead Generation and Lead Scoring
- Sales Qualification
To learn more about how we can help you grow your business (or decide if we are the right fit for you), we invite you to visit our page that details our integrated approach to sales and marketing outsourcing. Or feel free to contact us for free initial consultation and discovery session to see if our approach is the right fit to help you hit your revenue targets.