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Tips from a B2B Sales Outsourcing Company: Empower to Impress (Part 2)
In the first blog of this two part series, we learned that aiming to impress is not the most effective approach. In part #2 we will talk about aiming to empower. The reason your prospect has shown up for your meeting is not to be impressed; it is to be empowered to...
Tips from a B2B Sales Outsourcing Company: Empower to Impress
When presenting your product or solution, it is often the approach to attempt to impress your prospect with every feature and benefit, rave about personal accomplishments and achievements or your software’s bells and whistles. From our experience as a B2B sales...
3 Ways B2B Sales Outsourcing Can Turn Around Stagnant Sales (Part 2)
This is the second half of a blog series on how B2B sales outsourcing can turn around stagnant sales. Part one can be found here. 2. Track sales process using technology and analytics Until about a decade ago, there weren’t that many ways for marketers to measure...
3 Ways B2B Sales Outsourcing Services Can Turn Around Stagnant Sales
While B2B sales is always going to be about building relationships and creating trust, the way we go about doing those things has changed dramatically in recent years. Social media, marketing automation and other digital sales tools and technologies have enabled a new...
Sales is Like Dating (Part 4): Referrals
As we’ve written about previously, there are a lot of similarities between dating and sales. Parts 1-3 of this blog series can be found here: Cold Calling is Like Dating B2B Sales Lead Development is Like Dating Sales is Like Dating: Inbound Leads Referrals Referrals...
Sales is Like Dating (Part 3): Inbound Leads
Sales, dating, and Inbound leads As we’ve written about previously, there are a lot of similarities between dating and sales. Both types of relationships require building trust and involve a lot of hard work to be successful. Similarly, in both sales and dating, there...
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