How to Build a Form in Account Engagement (Pardot) – Sales Tech Tutorial

How to Build a Form in Account Engagement (Pardot) – Sales Tech Tutorial

Users new to Salesforce Account Engagement will learn how to build a form in Account Engagement (Pardot), how to customize the form and connect the forms data to Salesforce.

(Video Length 7:30)

Topics Discussed in How to Build Form in Account Engagement (Pardot)

In this video training we explain how to build a form in Salesforce Account Engagement.  New users will learn the basics to successfully use form on their website and in automation campaigns.


What You Will Learn:

  1. Initial organization/association for form
  2. Hot to select, add edit fields
  3. Drop downs and required fields
  4. Recaptcha
  5. Branding and styles
  6. Multiple form completion actions
  7. Tags – to ensure you capture data to measure results

About The Presenter

Neely Morrison

Managed Services Operations and Customer Success Manager – Gabriel Sales

Gabriel Sales has launched over 100 successful Salesforce and Pardot implementations, and Neely Morrison joined Gabriel Sales in early 2020 as a Marketing Automation Specialist.  Neely quickly became Salesforce Certified and a Pardot Specialist executing the day-to-day tasks of managing B2B marketing automation activities of multiple B2B clients.  Neely  now oversees several managed services teams  managing the day-to-day marketing automation execution for multiple B2B marketing organizations

Neely and her support team hold multiple Salesforce Certifications including:  Salesforce Administrator, Pardot (Account Engagement) Specialist,  Sales Cloud, Salesforce Developer and Service Cloud Consultant.

Neely started her career in creative and social media marketing with a focus on brand development and lead generation and has a BA in Communications and Public Relations from Mississippi State University.

Salesforce and Salesforce Account Engagement Pardot Training YouTube Channel

Visit Gabriel Sales’ YouTube Channel – “Sales Tech”

Visit our YouTube Channel for additional basic training for Salesforce and Salesforce Account Engagement users just getting started.   These short training videos will help users just getting started get more out of their systems faster.