As a part of an integrated content marketing strategy, producing B2B video content marketing has become a requirement for B2B companies today.
If you think about your own personal internet use, it is likely you now spend a fair amount of time watching videos—music videos, news clips and of course, who could forget about the cats. Most of your B2B prospects are doing the same thing and have therefore become accustomed to getting their information in this format in recent years.
This means you also need to be present your message in video format to appease the new YouTube-loving buyer. If you’re yet jump on the bandwagon of B2B video content marketing or need some assistance creating more effective videos, we’ve assembled a list of relevant educational blog articles to help you get started:
Tips for Strategy & Execution
- 8 Tips for Effective Online Videos
- More Tips for Effective Online Sales Videos
- What Kinds of Videos Are Most Effective?
- B2B Sales Tactic: Headshot Videos of Executive
If you need help creating B2B video marketing content, getting your videos in front of ideal market or executing video content marketing campaigns, we can help. You can find out more about what we do on our services page.
Please feel free to contact us with any questions.
