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Sales Outsourcing Knowledge Center

Below we have compiled some B2B sales & marketing solutions and best practices for the many challenges facing sales and marketing organizations. It’s time to start winning by leveraging the new rules of sale engagement.

Gabriel Sales has been providing sales outsourcing solutions services including outsourced sales staffing, product launch support, marketing automation sales process consulting and outsourced b to b demand generation for over 15 years. Click on the video below to see how we can help to pull it all together.

How to Improve Your B to B Demand Generation

This 4:00 video frames how B2B demand generation approached in the right way can:

Give Marketing a “Sales Quota”
Maximize your Marketing Spend
Accelerate your Pipe Velocity
Close Business Faster
Increase your Inside Sales Team’s Efficiency

Also explores if an outsourced sales or outsourced demand generation partner is the right fit for your organization.

Tactics to Lift or Launch B2B Demand Generation

What is the difference between B2B demand generation vs. B2B Lead Generation? As an outsourced B to B Demand Generation and Sales Outsourcing Solutions Company we are frequently asked by customers “What is the difference between Lead Generation and Demand Generation when the goal for both is to increase revenue and drive more sales for a company?” CLICK HERE FOR THE ANSWER.

As a sales outsourcing soulutions and B2B demand generation company we have been fortunate enough to work with some tremendous innovators. Learn more about the sales best practices we have collectively discovered including: digital content tactics, how to improve targeting, marketing automation and the fastest ways to align sales and marketing for an exponential lift to your team’s production.

New Product Launch Sales and Marketing Tactics

Are your executives squeezed for bandwidth? Is sales or product development your core competency? Do investors and executives want to see closed deals and metrics they can forecast against? Do you need to get to market fast? If you are under-resourced and under pressure to close business while continuing to develop your product and service customers this section may be for you! CLICK HERE to learn more about best practices to build and execute a winning, Go-To-Market Strategy. We hope some of what we have learned providing sales outsourcing solutions for new product launches is helpful to you.

Need Help Generating Leads?

Launching a new product? Need help spreading the word and getting interest? Call us and we’ll talk about your situation and see if we can craft a strategy together and get people to find your solution.

Let Us Help

Digital Content Strategies to Give Marketing a “Sales Quota”

Does moving into content marketing seem daunting? Do you have past presentations that can be re-purposed? Is marketing not producing the lift to your pipe? Do your reps need more Sales Qualified Leads? Digital Marketing is about putting more deals in the pipe that can close, and giving your marketing team a “Sales Quota” focused on moving deals forward to close. Sales content requires that you: listen to your customers, listen to your sales reps, listen to your product specialists, create content for specific stages in the customer buying cycle and then re-purpose and repackage around a specific segments’ needs. To learn how sales driven and sales led marketing teams execute Digital Content Strategies CLICK HERE.

Sales Strategies for Tech, Software and SaaS Sales

Over the past 24 months the rules of sales engagement have changed more for B to B Technology, SaaS and Software companies than any other industry. Innovators drive early adoption. The wave of technology that has hit the market allows marketing and sales to function as a cohesive unit for the first time in history. And its all driven by the fact that your buyers digest, on average, 10.7 pieces of digital collateral prior to buying. CLICK HERE to learn some ways you can maximize your new opportunities.

Sales Strategies for the Professional Service Sale

Are your “Sellers” and “Deliverers” the same person? Is your sales complex? Does it require a bunch of education? Are you sick of the peaks and valleys in your sales pipe? Would you rather be “solutioning” and “billing” rather than selling? Professional Service firms have some unique sales challenges compared to other industries. Learn about some of the unique opportunities you now have to gain a competitive sales and marketing advantage over the competition. CLICK HERE to visit our Knowledge Center dedicated to your unique challenges!

Latest Blog Posts

Reasons to Consider Outsourcing Sales and Marketing

by Glen Springer | Feb 26, 2018

Reasons to Consider Outsourcing Sales and Marketing For many businesses ready for growth, it’s fairly typical to consider outsourcing sales and marketing and various other functions including: human resources, accounting and IT. And historically, when it comes to...

How to Use Content Marketing and Automation for Consistent B2B Lead Generation

by Glen Springer | Feb 22, 2018

57% of B2B buyers have already made their purchase decision before ever speaking to a sales person (CEB Global). Ask any modern marketer one of the keys to generating consistent leads, and one thing they’ll say – if not the first – is automate your...

B2B Content Preference Report What your B2B buyer consumes before making a decision

by Glen Springer | Feb 15, 2018

B2B Content Preference Trend: "A typical firm with 100-500 employees, involves an average of 7 people in most buying decisions" (Gartner Group). In today’s B2B marketplace, time-starved buyers are using digital content to research solutions for their current pains -...

Why Outsourced Sales and Marketing Works

by Glen Springer | Feb 12, 2018

How Outsourced Sales and Marketing Works to Keep You Focused on What Matters Most Goethe shared the maxim “Things which matter most should never be at the mercy of things that matter least.” Vince Lombardi was a champion because he lived by the creed that...

The Team You Need for Modern Sales and Marketing

by Glen Springer | Jan 18, 2018

Today, SMBs ready to expand sales and marketing efforts beyond their current capacity often consider hiring an outsourced sales and marketing team to assist in scaling the business. These days, organizations can hire an experienced team of marketers and sales people...

What is Modern Sales and Marketing

by Glen Springer | Nov 10, 2017

There’s been a lot of buzz lately about adjusting sales and marketing techniques, tactics and alignment to meet the needs of the modern B2B buyer. But what are the needs of this new type of buyer as they search and move toward purchase? What is Modern Sales and...

15 B2B Email Marketing Tips

by Gabriel Sales | Nov 5, 2017

15 B2B Email Marketing Tips for SMBs to Generate Demand and Real Sales Opportunities For ten years, email has delivered the highest ROI for marketers over any other form of marketing, returning $44 for every $1 spent. A June 2016 survey of U.S. marketers...

“What is Lead Scoring?” Whitepaper

by Carol Springer | Aug 11, 2017

Why Lead Scoring is Critical for Your Sales Team's Success In 2016, we witnessed the near universal embrace of content marketing, with 93% of B2B “marketers” claiming that they have at least tested content marketing in some part of their sales and marketing...

Gabriel Sales Outsourced Sales and Marketing Agency Introduction Video

by Glen Springer | Jul 28, 2017

Learn more about Gabriel Sales and its philosophies and methods for outsourced sales and marketing for B2B and start-ups, lead scoring, and much more, in this 3-minute, company overview video.

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